Goals & objectives

Use LinkedIn and email marketing to capture mastermind interest for 20 companies each week to specific industries (e.g. med spas)

Key Components of the Project

Why Is This a Good Idea?

Maximize Leads: As a seasoned marketer, you understand the value of every lead. Together, we'll ensure that no lead goes wasted.
Strategic Synergy: Anyone getting several social media leads will also need CRM help, and vice versa.
Niche-Specific Advantage: By choosing an industry-specific approach, we'll make marketing easier and be niche-specific for both CRM and social media.
Combined Forces: By combining forces, we can cut advertising costs and grow both of our businesses.

The Mastermind Event Agenda:

Quinn (15-20 minutes):

Understanding Your Audience: Techniques for identifying target audiences and buyer personas.
Lead Generation Strategies: Effective lead generation tactics on social media platforms.
Q&A and Group Discussion: Interactive session for participants to share experiences, challenges, and successes in lead generation.

Brad (15-20 minutes):

Introduction to CRM Systems: Overview of CRM software and its role in lead management.
CRM Customization: Practical demonstration and hands-on exercises on customizing CRM systems to suit specific business needs.
Workflow Automation: Setting up automated workflows for lead nurturing, follow-ups, and conversions.

Open Discussion & Best Practices: Real-life examples of successful social media and CRM automation strategies and best practices.

Objective: Sign people up for niche-specific Facebook groups (e.g., "Med Spa Marketing for Med Spa Companies Only") so we can market to them in the future.

Timeline

Week 1: Adjust the proposal to ensure it's mutually beneficial.
Weeks 2 & 3: Market the mastermind.
Week 4: Host the mastermind event.
Week 5: Analyze, pivot, and run it again.

Requirements

Quinn:
- Social demo account
- Social case studies & stories
- LinkedIn Marketing
Brad:
- LeadConnect demo account
- Zoom
- Landing page
- Automated system for leads
- Email Marketing

Part II - The Solution

The Game Plan

The objective is to build niche specific collaborative masterminds that focus on streamlining lead generation and CRM automation for the [business type] industry. By combining the social media expertise of Quinn Marketing and the CRM automation knowledge we have, we aim to create a niche-specific, value-packed event that will empower participants to harness the power of targeted lead acquisition and seamless lead management. Through this mastermind, we'll maximize lead potential, reduce advertising costs, and establish ourselves as industry authorities.